Alex Russell has a blog post entitled ajaxWrong where he writes
Apparently a new XUL app called “ajaxWrite” was just launched. I
think this thing is going to be my poster child for what’s wrong with
single-renderer markup languages from now on. It might be a fine app, I haven’t
used it long enough to have a strong opinion, but its marketing is truly
reprehensible. I’m sure someone assured Michael Robertson that they couldn’t
launch a web-ish app without tacking the word “ajax” in the title and the folks
with sense were shouted down. A pity.
This thing is appropriating the necessarily amorphous terminology of “Ajax”
for an implementation that is directly at odds with why Ajax is an important
technology. A XUL app being billed as “Ajax” is just as laughable as a Flex or
XAML app suddenly growing the same moniker. That it’s Mozilla’s walled-garden
language doesn’t really excuse the gaffe.
I find this quite hilarious. I would have never thought of
sprinkling technology buzzwords in the name of my product even though
my product didn't use said technology. I guess that's why I'm not in
marketing.