Yesterday, I spent way too much time trying to figure out how to import an OPML feed list into Bloglines from the UI before giving up and performing a Web search to find out the how to do it. Below is a screenshot of the key choices one has for managing ones feeds in Bloglines.

And this is what the Bloglines FAQ has in response to the question How Can I Import An Existing List of Subscriptions?

Once you have registered with Bloglines and replied to the confirmation email, click on the My Feeds tab at the top of the screen. Then, click on the Edit link. At the bottom of the left panel will be a link to import subscriptions. The subscription list must be in OPML format.

Why is importing a feed list an 'Edit' operation and not an 'Add'? Who designs this crud?