Yesterday Dave Winer wrote in a post about cloning the Google API Dave Winer wrote
Let's make the Google API an open standard. Back in 2002, Google took a bold first step to enable open architecture search engines, by creating an API that allowed developers to build applications on top of their search engine. However, there were severe limits on the capacity of these applications. So we got a good demo of what might be, now three years later, it's time for the real thing.
If you didn't get a chance to hear yesterday's podcast, it recommends that Microsoft clone the Google API for search, without the keys, and without the limits. When a developer's application generates a lot of traffic, buy him a plane ticket and dinner, and ask how you both can make some money off their excellent booming application of search. This is something Google can't do, because search is their cash cow. That's why Microsoft should do it. And so should Yahoo. Also, there's no doubt Google will be competing with Apple soon, so they should be also thinking about ways to devalue Google's advantage.
This doesn't seem like a great idea to me for a wide variety of reasons but first, let's start with a history lesson before I tackle this specific issue
A Trip Down Memory LaneThis history lesson used to be is in a post entitled The Tragedy of the API by Evan Williams but seems to be gone now. Anyway, back in the early days of blogging the folks at Pyra [which eventually got bought by Google] created the Blogger API for their service. Since Blogspot/Blogger was a popular service, a the number of applications that used the API quickly grew. At this point Dave Winer decided that since the Blogger API was so popular he should implement it in his weblogging tools but then he decided that he didn't like some aspects of it such as application keys (sound familiar?) and did without them in his version of the API. Dave Winer's version of the Blogger API became the MetaWeblog API. These APIs became de facto standards and a number of other weblogging applications implemented them.
After a while, the folks at Pyra decided that their API needed to evolve due to various flaws in its design. As Diego Doval put it in his post a review of blogging APIs, The Blogger API is a joke, and a bad one at that. This lead to the creation of the Blogger API 2.0. At this point a heated debate erupted online where Dave Winer berated the Blogger folks for deviating from an industry standard. The irony of flaming a company for coming up with a v2 of their own API seemed to be lost on many of the people who participated in the debate. Eventually the Blogger API 2.0 went nowhere.
Today the blogging API world is a few de facto standards based on a hacky API created by a startup a few years ago, a number of site specific APIs (LiveJournal API, MovableType API, etc) and a number of inconsistently implemented versions of the Atom API.
On Cloning the Google Search APITo me the most salient point in the hijacking of the Blogger API from Pyra is that it didn't change the popularity of their service or even make Radio Userland (Dave Winer's product) catch up to them in popularity. This is important to note since this is Dave Winer's key argument for Microsoft cloning the Google API.
Off the top of my head, here are my top three technical reasons for Microsoft to ignore the calls to clone the Google Search APIs
Difference in Feature Set: The features exposed by the API do not run the entire gamut of features that other search engines may want to expose. Thus even if you implement something that looks a lot like the Google API, you'd have to extend it to add the functionality that it doesn't provide. For example, compare the features provided by the Google API to the features provided by the Yahoo! search API. I can count about half a dozen features in the Yahoo! API that aren't in the Google API.
Difference in Technology Choice: The Google API uses SOAP. This to me is a phenomenally bad technical decision because it raises the bar to performing a basic operation (data retrieval) by using a complex technology. I much prefer Yahoo!'s approach of providing a RESTful API and MSN Windows Live Search's approach of providing RSS search feeds and a SOAP API for the folks who need such overkill.
Lack of Innovation: Copying Google sucks.